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What should I know about a PhD in Advertising and Mass Communication?

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PhD in Advertising and Mass Communication is research driven degree that focuses on media theories, communication models, advertising psychology and digital media. The duration of degree is 3-5 years, depending on the university and one requires a master’s degree in mass communication or related fields with an aggregate of 55% along with an entrance exam. With the completion of the program, one can find career opportunities as professors, media analysts, brand consultants and much more. 

 

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